Search Engine Optimization Training

Duration: 40 Hours     Modules: 10

Are you want to become SEO Expert ? Now you are on right place at an affordable price. We guarantee to train you on the professional Search Engine optimization Techniques such as On page SEO, Off Page SEO, Technical SEO. You will learn Brand promotion, Google Local Business and Technique & Tactics to improve Website / Blog on SERP (Search Engine Result Page). You will learn from 10 year Industry Experience faculty in IT Company as working as a Digital Marketing Consultant. So you can clear your professional doubts. With Faculty & Improve your results in Search Engines. Why choose SEO Course?

  1. Demand of SEO Professionals
  2. Freelancer SEO Work
  3. Join After 12th standard
  4. Short term Course
  5. Work From Home
  6. Easy to learn and execute
  7. Professional from any background can learn it

Module 1: Digital Marketing Overview

  • Overview On Digital Marketing
  • Digital Marketing v/s Traditional Marketing
  • Marketing v/s Sales
  • What is Digital Marketing Section
  • Content Marketing
  • Understanding Traffic
  • Understanding Leads
  • Strategic Flow for Marketing Activities
  • SERP (Search Engine Result Pages)
  • Google Products and Interface

Module 2: Website Planning and Structure

  • WWW (World Wide Web)
  • Domains
  • .IN, .COM, .NET, .ORG, GOV.IN, .edu, .de, .info
  • Http / Https
  • Hosting
  • DNS Record Check (Domain Name System)
  • Website Language & Technology
  • Core Objective of Website and Flow , Categorization
  • One Page Website
  • Strategic Design of Home Page
  • Strategic Design of Products & Services Page
  • Strategic Design of Pricing Page
  • Portfolio, Gallery and Contact Us Page
  • Designing Other Pages
  • SEO Overview
  • Designing Word press Website / Open Kart, Wix Website

Module 3: Website Audit Report

  • Domain Rating
  • Referral Domain
  • Robots.txt
  • Page speed
  • Check mobile Friendly Website
  • Alexa Ranking
  • Index Pages
  • Validator W3
  • Check AMP Pages
  • Web Competitors
  • Social Media Presence
  • Keywords Ranking

Module 4: Keyword Research

  • Related Keywords Fetching
  • Synonyms Keywords
  • Keyword Planner
  • Uber Suggest
  • Keywords From Google
  • LSI

Module 5: Introduction of Search Engine
Optimization (SEO)

  • Understanding SEO
  • Commands and Operators
  • Meta Tags,Meta Description & Keywords Introduction
  • Google Business Listing Introduction
  • Website Content Optimization
  • Back Link Strategies
  • Do Follow / No Follow Backlinks
  • White hat / Black hat / Grey Hat
  • Doorway Pages
  • Clocking
  • Query Process Model
  • Internal and External Links + Optimizing Site Structure
  • Keywords in Blog and Articles
  • Local SEO
  • Mobile SEO
  • Ecommerce SEO
  • Using Google Web Master Tool
  • Using Google Analytics
  • Measuring SEO Effectiveness

Module 6: Off Page Optimization

  • Website Blog Submission
  • Profile Creation
  • Image Submission
  • Micro Blogging
  • Classified Submission
  • Ping Submission (Search Engine Submission)
  • Business Listing
  • List Creation
  • Blog Commenting
  • Quara
  • Creating Shareable Content
  • Influencer's Outreach
  • Social Media Engagement
  • Social Media Book Marketing
  • Document Sharing Site (PDF)
  • PR Submission
  • PPT Presentation
  • Top social networking sites
  • Article Submission
  • Question and Answer
  • Video Submission
  • Infographics Submission
  • 1Web2.0 Submission
  • India Mart
  • Trade India
  • Alibaba
  • Exporters India
  • Amazon Business

Module 7: Local Business Listing

  • Local Listing
  • Branch Listing
  • Adding Keywords
  • Make Small Website
  • Products Posting
  • Claim Listing
  • On Page Optimization
  • Title Tags / Keyword, Meta descriptions how to Create
  • Website URLs
  • Minimize HTTP Requests
  • Optimize images (Alt Tag)
  • Keyword Density
  • Validator.w3
  • Anchor Tag
  • Prominence / Proximity
  • H1 to H6 tags
  • HTML Sitemap
  • XML Sitemap
  • Use outbound links
  • Internal Links
  • Long Tail Keywords
  • LSI Keywords (Latent Semantic Index)
  • Make your content easily consumable
  • Publish long form content
  • Link to other posts and pages
  • Canonical Issue Resolve
  • Robots.txt
  • Google Trend
  • Feedly / RSS Feed
  • Sky Scraper
  • Reduce server response time
  • Optimize CSS Delivery
  • Reduce redirects
  • What is Column Matrix
  • KEI (Keyword Effectiveness Index)
  • Redirect 301 and 302
  • Add social sharing buttons
  • Use rich snippets, schema, and Micro data
  • Make fonts easy to read
  • Reduce bounce rate
  • Make your site mobile-friendly
  • Sitemap
  • Introduction Google Console
  • Introduction Google Analytics
  • Best Tools for SEO
  • Google Updates
  • FTP a6nd Cpanel Basic

Module 8: Google Analytics and Console

  • Web Analytics
  • Integrating with Website
  • Measurement Metrics
  • Accounts and Profiles
  • Analytics Reporting
  • Sorting, Filter and Time Chart
  • Audience Segmentation
  • Validator W3Traffic and Behavior Reports
  • Re Marketing Audiences
  • Goals and Conversion Reports
  • Developing Intelligence Report
  • Google Webmaster Tool
  • Setting up Tool for SEO
  • Adding and Managing Assets
  • Integrating Web Master Tool
  • Site Map and Site Links
  • Search Traffic and Links
  • Google Indexing
  • Managing Crawl Errors
  • Managing Security Issues

Module 9: Major Search Engine Algorithm Updates

  • Panda
  • Penguin
  • Hummingbird
  • Pigeon
  • Mobile
  • Rank Brain
  • Possum
  • Fred
  • https / ssl uipdate
  • Exact Match Domain

Module 10: Reporting

  • Reporting